Written by Hugh Metcalf

The top bathroom trends, according to Instagram

How many of the most popular interior trends on social media do you have in your bathroom? Play Instagram bathroom bingo and let us know.

instagram trends countertop basin with gold taps by @triciavaughn - bathroom - goodhomesmagazine.com

Image: @triciavaughn 

Where’s the first place you look for inspiration for your bathroom? You might buy your favourite interiors magazine (GoodHomes, of course) or head to Pinterest, or you might be someone who picks up their interiors inspo by scrolling through their Instagram feed.

If this sounds like you, there’s a good chance your eventual bathroom design has picked up a few identifiable traits. New research from Harvey Water Softeners has trawled over 3.3 million images on Instagram to find the top trends in bathroom design on the popular social media platform and even how many likes a bathroom featuring each trend is likely to get.

So, take a look at some of the most common Instagram bathroom trends below, count up how many you have, make sure you’re following GoodHomes on Instagram and let us know how many you points you score on ‘Instagram bathroom bingo!’

Dual sinks

double sink bathroom with good circular mirrors @newbuildanddesign - goodhomesmagazine.com

Image: @newbuildanddesign

Two sinks in a bathroom really is a game changer, especially if you share a space with your significant other. Their other benefit? They look good on the Gram. Sometimes called ‘his and her basins’, a double sink could land you as many as 3,107 likes on your photo.

Devil’s Ivy plant

devil's ivy plant in a bathroom - goodhomesmagazine.com

Image: @tropical_plant_addict

Plants in the bathroom are a big trend, but none so much as the Devil’s Ivy plant. This plant is trailing, making it perfect for on-trend hanging plant pots and baskets. This one scores on average 2,209 likes.

Geometric tiles

devon & devon bathroom with geometric tile floor - goodhomesmagazine.com

Image: @devondevon_official 

Geometric tiles make for a statement feature in a bathroom, which in turn makes it a perfect room to share on Instagram. Patterned tiles could bag you the most likes on Instagram of any of these trends – with an average of 4,668!

Circular mirrors

@hellohomezone floating sink with circular mirror - bathrooms - goodhomesmagazine.com

Image: @hellohomezone

Un-stylish bathroom mirrors are a thing of the past, and circular styles are the biggest trend on social media at the moment. 2,565 people on average may like a circular mirror image, but give yourself an extra half-point if the mirror frame is gold – another huge social media trend!

Gold/black taps

black shower, screen and bath filer in modern bathroom @blathtinn - goodhomesmagazine.com

Image: @blathtinn

Black taps ranked highly in our guide to the top trending bathroom taps of the year, so it’s no surprise they rate highly on our Instagram trend countdown, with 2,361 likes per post. Gold taps just pip them to the post in this list however, scoring 2,951 likes on average.

Recessed shelves

@charliescottageludlow shower with recessed shelving - bathroom - goodhomesmagazine.com

Image: @charliescottageludlow 

For the perfect Instagram picture, you need to make sure you have a tidy nook for your toiletries. Recessed shelving in a shower is the Instagrammer’s go-to, and in-shower recessed shelves can get an average of 2,336 likes.

Rainfall showers

@one.3.three shower with black screen, towel rail and rainfall shower - bathroom - goodhomesmagazine.com

Image: @one.3.three

Overhead rainfall showers are the most popular choice for Instagram-worthy bathrooms by far. Black shower screens and black towel rails also squeaked into the overal top 20 bathroom trends!


How many points did you score on Instagram bathroom bingo? Tweet us @goodhomesmag, post a comment on our Facebook page and let us know by tagging us in your bathroom photos on Instagram!



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